Burson-Marsteller Asia Pacific released a very interesting social media report (infographic) about statistics of social media in Asia Pacific which helps you in your internet marketing strategies. The report focuses on China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, South Korea, Taiwan, Thailand and Vietnam.
Here is the infographic for Malaysians.
Click the image to enlarge
As you can see, the top social networking site is still Facebook. Facebook has 75.5% reach. Compared to main stream media, Facebook overtakes all of them. The statistic matches with one of my blog posts - A Letter to Datuk Seri Najib – Social Media vs Mainstream Media in Bersih 2.0. If you are not on social media yet, especially your businesses are B2C, you better do it now.
If you do businesses with other Asian countries, study the two infographics below. Internet user growth has at least 107% (South Korea). Vietnam has 12, 035% growth rate!!!!!
Click the image to enlarge
While the last infographic shows you Facebook is the most Asian countries preferred social media channel except Japan. If your market is Japan, then you should use blog and video sharing to engage your customers.
Click the image to enlarge
No comments:
Post a Comment